spacer image
spacer image

Welcome! You're looking at an archived Snarkmarket entry. We've got a fresh look—and more new ideas every day—on the front page.

October 9, 2005

<< The Mothball Fleet of Suisun Bay | Big Pencils >>

The Long Tail of Lego

If you’re not as avid a Lego aficionado as Robin is, you might have missed many of the company’s incredible moves into the Age of Amazon. Lego has made CAD artists out of its customers, and has done a generally awesome job of encouraging, ahem, citizen-created content. As well as utter product customization. Chris Anderson lays it all down on his blog, tagging also to an excellent FastCompany overview. It has been fascinating watching how a 73-year-old company can completely reinvent itself. If I can think really hard, I can think of some other organizations that might learn some lessons from all that.

Related: Try a Lego pinhole camera, via BoingBoing. Or buy a half-ton of Legos, via Kottke.

Posted October 9, 2005 at 6:24 | Comments (3) | Permasnark
File under: Briefly Noted, Gleeful Miscellany


I 98% love this.

The other 2% remembers the important lessons in resource management and 'input substitution' I learned from the constant specter of Lego brick scarcity & mismatch.

But yeah, 98% RAAAAAD.

Now, I'm as big a lego maniac as the next child of the 80s, but I think I feel a little bad for some of the winners of the lego design contest. Definitely seems to be a specific demographic, or two specific demographics I guess.

Ah hahahahaha! That page is one of the single greatest things I have ever seen on the internet.

It's like before... and after!

spacer image
spacer image