The murmur of the snarkmatrix…

August § The Common Test / 2016-02-16 21:04:46
Robin § Unforgotten / 2016-01-08 21:19:16
MsFitNZ § Towards A Theory of Secondary Literacy / 2015-11-03 21:23:21
Jon Schultz § Bless the toolmakers / 2015-05-04 18:39:56
Jon Schultz § Bless the toolmakers / 2015-05-04 16:32:50
Matt § A leaky rocketship / 2014-11-05 01:49:12
Greg Linch § A leaky rocketship / 2014-11-04 18:05:52
Robin § A leaky rocketship / 2014-11-04 05:11:02
P. Renaud § A leaky rocketship / 2014-11-04 04:13:09
Bob Stepno § The structure of journalism today / 2014-03-10 18:42:32

Objectified: Industrial Design

Speaking of objects and our attachment to them, I’m excited to see that Helvetica director Gary Hustwit is making a new film about “the creativity at work behind everything from toothbrushes to tech gadgets.” Sounds like a natural extension of that ingenious first film.

The Objectified site also has a blog for designers talking about everyday objects that they love. I really liked Marian Bantjes’s praise of what she first thought was an overdesigned toothbrush:

If everything in our lives were afforded the design attention that my toothbrush has, we would sit in chairs that floated while tickling our troubled backs, have tables that yielded at our aching elbows while remaining firm on top, walk on floors that tingled like active sand, and sleep on pillows that would never allow our ears to flatten against our heads.

My favorite song*, Smog’s “To Be of Use,” summarizes my attitude perfectly:

Most of my fantasies

Are of

To be of use

To be of some hard


Undeniable use

Like a spindle

Like a candle

Like a horseshow

Like a corkscrew

* See also Nick Drake, “Northern Sky.”

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