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April 21, 2006

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I Think I Dig This

Philips Electronics bought the first page of Time and four other magazines (space usually reserved for ads) and will put the mags’ table of contents there. Taking off the journalistic umbrage hat for a moment, purely as a reader, I would love this. And the whole Philips “Simplicity” campaign is kind of genius.

mthompson-sig.gif
Posted April 21, 2006 at 8:13 | Comments (4) | Permasnark
File under: Briefly Noted, Journalism, Media Galaxy

Comments

Heh. Guess who got to be baffled by the very very narrow image on the right hand side of the table contents she was proofreading, b/c that carry over strip from the front cover usually lands on an ad she would never see.

Posted by: Saheli on April 21, 2006 at 04:44 PM

Hmmmm, I'm really grateful that Phillips is so committed to saving us from obnoxious advertising. Winning the award for major corporate dissociative identity disorder...

Posted by: Peter on April 25, 2006 at 05:12 PM

Ah hahahahahaha!

If I worked in the patent office I would hit that thing with my giant red 'REJECTED - EVIL' stamp.

Posted by: Robin on April 25, 2006 at 05:31 PM

Also, clearly I would be working in the awesome imaginary patent office.

Posted by: Robin on April 25, 2006 at 05:33 PM
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