January 16, 2007
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Democrat Disintermediated
Let it not pass unremarked that Barack Obama pre-announced his presidential run via an embedded video on his website, at least nominally addressed to his supporters. I know that seems pretty boring and normal in the Age of YouTube. But if you think about it in broad historical context it’s actually pretty wild.
And I contend it’s just a small sign of the seismic shift we’re about to see in campaigning. 2004, with all its online fundraising, was just the throat-clearing. 2008 is the new 1960.
Also: As long as I’m talking about him, how cool is it that Obama tapped Samantha Power as a foreign policy advisor? Can she run for president?
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How could he PRE-announce it? Isn't the act of "pre-announcing" just the act of announcing?
Likewise, how do airlines "preboard" the airplane? Aren't all of the "preboarders" just boarding the damn thing?
Couldn't help but notice that Barack is using Brightcove as his video publisher. Maybe he's inspired by their ability to raise a presidential campaign's worth of money in their latest round.
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