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September 23, 2005

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The Comments Club

Interesting. Some of the Gawker Media blogs (LifeHacker, Gawker, and Gizmodo) have started including comments, but only by invited users. It’s a Gmail-like invite system, the FAQ explains, where these special invitees get more invitations to give to trusted friends and cyberacquaintances. (Via Steve Rubel.)

Posted September 23, 2005 at 1:09 | Comments (2) | Permasnark
File under: Briefly Noted, Media Galaxy


BRILLIANT. It's not perfect -- certainly some of the value of comments comes from out-of-the-ether expertise & perspectives that you never could have anticipated -- but even so, this scheme is really clever.

I wonder if you could have a two-tiered comment system: one by invitation (viral or limited), where preferred commenters were greenlighted to have comments posted automatically, and a second that still allowed non-invited or anonymous users to drop in and comment, but would refer it to Movable Type's spambusting filters.

Then, when you go to approve the new comments, you would have the option to either forever ban the user, permanently greenlight them, or just post their single comment. That's one way you could encourage really good drop-in users to come back and comment again.

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