The murmur of the snarkmatrix…

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I really don’t know clouds at all

I watched Peter Diamandis give a presentation yesterday (at the Michigan CEO Summit) – among other things, he showed a video of Watson absolutely dominating in Jeopardy and mentioned, offhand, that Watson has an API now.

My ears perked up, and one Google search and a few clicks later, I confirmed what I’ve long suspected: AI is coming for my job.

Message Resonance

But don’t worry, fellow wordsmiths and rhetoricians: the only audience you can optimize for, under Watson’s current public incarnation as Bluemix, is the crowd of Twitter users interested in two topics:

  • Cloud
  • Big Data

And that, if you’ll forgive the somewhat laborious introduction, is why I’m thinking about clouds.

Sunrise (Abbottabad) 1

Much like its tropospheric namesake, you can see almost anything in the digital cloud if you stare at it long enough. Panopticon? Library of Babel? Sum total of human knowledge? Yes, yes, yes, all of the above. So why do we persist in using only one word to mean so many things?

I’d like to propose a new classification system. Instead of just talking about “the cloud”, as in “this app syncs with the cloud” or “I keep all my photos in the cloud now” or “Ever since Snowden, I just don’t trust the cloud” – let’s be more specific.

Clouds and Clouds

Cirrus clouds are light, wispy, more decorative than consequential.

Cirrus clouds 2

Moving over to the digital world, a cirrus cloud primarily stores metadata, and you wouldn’t really miss if it disappeared. For example, Chrome browser sync – it’s nice to have your bookmarks on all your computers, but not something you couldn’t live without. GameCenter on iOS keeps track of your leaderboard rankings and syncs your game progress, but you don’t really “keep” anything in GameCenter.

Cumulus clouds are hefty, voluminous, big.

Cumulus clouds 3

A cumulus cloud is a storehouse for heaps of data, like that 25GB of correspondence over a decade in your Gmail account, or photo backups on Dropbox, or your iTunes library.

Stratus clouds are flat sheets, sometimes layered. People don’t take many photos of stratus clouds, because frankly they’re not very impressive.

Stratus cloud 4

A stratus cloud is important, but it’s not customer-facing. Amazon AWS, Github, Heroku – workhorses, one and all, but unless you’re a developer you probably neither know nor care.

And then there are nimbus clouds – the ones that promise rain, sleet, snow, hail. Or worse.

Nimbus cloud 5

Nimbus clouds are the dark internet, the alphabet soup of NSA programs, the hacked credit card and password databases getting passed around the back alleys of the net. The cloud that rains on your parade when your identity gets stolen: that’s a nimbus.

This is just scratching the surface of cloud-related terminology, but it’s a start – and hopefully a useful one. What do you think?

Notes:

  1. Photo CC-BY-SA Umais Bin Sajjad
  2. Photo CC-BY European Southern Observatory (ESO)
  3. Photo CC-BY-NC Fir0002/Flagstaffotos
  4. Photo CC-BY-SA PiccoloNamek
  5. Photo CC-BY-SA Malene Thyssen
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Sci-Fi Film History 101 (via Netflix Watch Instantly)

Here’s another Netflix list from Friend of the Snarkmatrix Matt Penniman! —RS

As a supplement to Tim’s list, I thought I might offer the following. It attempts to catalog the history of science fiction in film. More specifically: it features films that take a scientific possibility or question as their central premise.

20,000 Leagues Under the Sea (1916)
deep sea life

Metropolis (1927)
robotics, dehumanization

Gojira (1954)
mutation

The Fly (1958)
hybridization

La jetée (1961)
time travel

Planet of the Apes (1968)
evolution

Solaris (1972)
alien intelligence

Close Encounters of the Third Kind (1977)
alien intelligence

Mad Max (1979)
post-apocalypse society

Blade Runner (1982)
robotics

Aliens (1986)
biological weapons

Terminator 2: Judgment Day (1991)
robotics, time travel

Ghost in the Shell 2.0 (1995)
robotics, networked information

Bonus selections:

Robot Stories (2004)

Moon (2009)

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Fun Work Could Mean Free Work

Matt Penniman penned one of my favorite new liberal arts: negotiation. Now, here’s a guest post from Matt that I think can serve as the seed for an interesting conversation this week. Call it the Snarkmarket Forum on Free; Matt’s provocative vision kicks it off. —Robin

20090727_funfree.png

Snarkmarket (along with others) has been talking recently about the economic model implicit in the free release of New Liberal Arts and the deliberately limited revenue realized from its sale. As one of the authors of that book, I was conscious going into the project that I wouldn’t be paid for my contribution, no matter how successful or influential the book might become—and with the release of Chris Anderson’s book “Free: The Future of a Radical Price,” this seems like a good time to discuss working for free.

Virginia Postrel’s review of “Free” in the New York Times ends with the following paragraphs:

“No man but a blockhead ever wrote except for money,” Samuel Johnson said, and that attitude has had a good two-century run. But the Web is full of blockheads, whether they’re rate-busting amateurs or professionals trawling for speaking gigs. All this free stuff raises the real standard of living, by making it ever easier for people to find entertainment, information and communication that pleases them.

Business strategy, however, seeks not only to create but to capture value. Free is about a phenomenon in which almost all the new value goes to consumers, not producers. It is false to assume that no price means no value. But it is equally false to argue that value implies profitability.

This is true as far as it goes, but I think it’s more interesting as a starting point than an ending point. In particular, I feel like it misses the non-monetary value that work produces for those who do it.

Most of us, if we’re fortunate, derive some form of value from the work we do, above and beyond the pay we receive. We enjoy working, or we enjoy the status that results from doing a certain kind of work—being widely recognized as a scholarly authority or having our ideas praised by people we respect and admire. To the extent that this intrinsic value is higher than the monetary value we could receive for doing something else, we will happily work for less or work for free, because the non-economic rewards are so significant.

Now, in the previous economic paradigm, it was possible to do work that you would have done for less or for free and still be paid well for it, because it was too much trouble for your employers/clients to find someone who could do the work as well and for free. But the internet drastically reduces that barrier. Imagine trying to find people to write a computer operating system and all the associated applications without expecting payment before the internet—now look at Linux.

I wonder if we’re heading toward an economy where, to put it bluntly, people don’t get paid for doing fun things. If something is fun—for someone in the world who finds it fun enough to become good at it, and to do it without expecting pay—it will no longer pay.

In this world, people still work for money, maybe 20 hours a week, but they don’t really derive happiness from their jobs (if their job was something that people enjoyed doing, like playing in a symphony or writing poetry, it wouldn’t pay—someone would be doing it for free*). They spend the rest of their time doing things for free, things that produce tremendous creative value for themselves and for others, but form a gift economy outside the normal capitalist economy.

I think most creative, intellectual, and information-oriented pursuits would end up on the free side of that divide—which is not to devalue them at all. Rather, I think that clarity about the kinds of rewards you could expect from each activity could lessen a lot of the anxiety about “how will I make a living as a writer, journalist, playwright, composer?” Maybe you won’t—and that’s okay.

*When I say “free,” I don’t necessarily mean $0.00. You might still earn some token payments for your creative effort, but not enough to contribute in a meaningful way to your income—a few hundred dollars a year, perhaps.

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