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	<title>Comments on: Why books on the iPad just might work</title>
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	<link>http://snarkmarket.com/2010/5409</link>
	<description>The stomping grounds of Tim Carmody, Robin Sloan and Matt Thompson. It&#039;s a long-running conversation about media, journalism, technology, cities, culture, design, books, music, movies, the future and the past.</description>
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		<title>By: Tim Carmody</title>
		<link>http://snarkmarket.com/2010/5409/comment-page-1#comment-9690</link>
		<dc:creator>Tim Carmody</dc:creator>
		<pubDate>Wed, 24 Mar 2010 20:40:37 +0000</pubDate>
		<guid isPermaLink="false">http://snarkmarket.com/?p=5409#comment-9690</guid>
		<description>It&#039;s a good point. WhisperSync is a real innovation; Barnes &amp; Noble does something similar with their ebooks; and heck, even iTunes will let you buy a song or movie and watch it on multiple devices. 

Another big open question is whether or not Apple will create an iBooks application for 1) the Mac 2) the iPhone or 3) PCs -- or otherwise let you read purchased books on your other machines, maybe through iTunes. Heck, iTunes lets you authorize a set number of devices to sync authorized content. The software and the social infrastructure are in place. There are some usability issues to overcome, but those are relatively minor. And the value that I can get from being able to take a book, read it on my iPad, then fire it up on my Mac at home to write a paper about it, as a student, that&#039;s just tremendous. 

The ability to CHOOSE between stuffing my laptop or my iPad in my bag -- depending on how long a trip it is, what kind of work I want to do, how much I feel I can carry -- and still have access to all of the same media (space permitting), that&#039;s tremendous.

While we&#039;re at it, it bothers me that Apple doesn&#039;t let you sync applications you buy to multiple devices. I&#039;ve got an iPhone and an iPod touch. Why can&#039;t I put Instapaper on both? 

You get maximum value and versatility from having your media available on multiple devices. Apple&#039;s figured this out for movies. Will they be able to figure it out for books?</description>
		<content:encoded><![CDATA[<p>It’s a good point. WhisperSync is a real innovation; Barnes &amp; Noble does something similar with their ebooks; and heck, even iTunes will let you buy a song or movie and watch it on multiple devices. </p>
<p>Another big open question is whether or not Apple will create an iBooks application for 1) the Mac 2) the iPhone or 3) PCs — or otherwise let you read purchased books on your other machines, maybe through iTunes. Heck, iTunes lets you authorize a set number of devices to sync authorized content. The software and the social infrastructure are in place. There are some usability issues to overcome, but those are relatively minor. And the value that I can get from being able to take a book, read it on my iPad, then fire it up on my Mac at home to write a paper about it, as a student, that’s just tremendous. </p>
<p>The ability to CHOOSE between stuffing my laptop or my iPad in my bag — depending on how long a trip it is, what kind of work I want to do, how much I feel I can carry — and still have access to all of the same media (space permitting), that’s tremendous.</p>
<p>While we’re at it, it bothers me that Apple doesn’t let you sync applications you buy to multiple devices. I’ve got an iPhone and an iPod touch. Why can’t I put Instapaper on both? </p>
<p>You get maximum value and versatility from having your media available on multiple devices. Apple’s figured this out for movies. Will they be able to figure it out for books?</p>
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		<title>By: karen wester newton</title>
		<link>http://snarkmarket.com/2010/5409/comment-page-1#comment-9687</link>
		<dc:creator>karen wester newton</dc:creator>
		<pubDate>Wed, 24 Mar 2010 15:33:42 +0000</pubDate>
		<guid isPermaLink="false">http://snarkmarket.com/?p=5409#comment-9687</guid>
		<description>You make some really good points.  To add to that, the iPad&#039;s success as an eReader may depend on how willing Apple is to leave it open to other folks apps. What drives the success of the Kindle is the ease of getting lots of great books-- that and a readable screen. If Apple allows B&amp;N, Amazon, and smaller sites like Fictionwise (a great place for short stories, BTW, for the commenter who mentioned them) to put their content on the iPad easily, it makes the device a lot more attractive to readers.  

I do like the &quot;conquer your pocket&quot; description.  Very apt!  In my case, my Kindle has conquered my purse!  I don&#039;t buy or carry a purse unless my Kindle fits in it.</description>
		<content:encoded><![CDATA[<p>You make some really good points.  To add to that, the iPad’s success as an eReader may depend on how willing Apple is to leave it open to other folks apps. What drives the success of the Kindle is the ease of getting lots of great books– that and a readable screen. If Apple allows B&amp;N, Amazon, and smaller sites like Fictionwise (a great place for short stories, BTW, for the commenter who mentioned them) to put their content on the iPad easily, it makes the device a lot more attractive to readers.  </p>
<p>I do like the “conquer your pocket” description.  Very apt!  In my case, my Kindle has conquered my purse!  I don’t buy or carry a purse unless my Kindle fits in it.</p>
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		<title>By: Verndale</title>
		<link>http://snarkmarket.com/2010/5409/comment-page-1#comment-9667</link>
		<dc:creator>Verndale</dc:creator>
		<pubDate>Tue, 23 Mar 2010 19:00:36 +0000</pubDate>
		<guid isPermaLink="false">http://snarkmarket.com/?p=5409#comment-9667</guid>
		<description>I&#039;ve already seen Apple advertising the iPad directed at educators, offering them package deals for purchasing multiple iPads at a time. 

It&#039;s the convenience factor for many too...
&quot;It’ll be bet­ter than buy­ing a book in an air­port, or at a shop­ping mall. The store will be right there.&quot;

Plus, publishers are no longer constrained by the limitations of distribution, print deadlines, content depth, page count..imagine the opportunities.</description>
		<content:encoded><![CDATA[<p>I’ve already seen Apple advertising the iPad directed at educators, offering them package deals for purchasing multiple iPads at a time. </p>
<p>It’s the convenience factor for many too…<br />
“It’ll be bet­ter than buy­ing a book in an air­port, or at a shop­ping mall. The store will be right there.”</p>
<p>Plus, publishers are no longer constrained by the limitations of distribution, print deadlines, content depth, page count..imagine the opportunities.</p>
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		<title>By: Alex</title>
		<link>http://snarkmarket.com/2010/5409/comment-page-1#comment-9664</link>
		<dc:creator>Alex</dc:creator>
		<pubDate>Tue, 23 Mar 2010 14:03:34 +0000</pubDate>
		<guid isPermaLink="false">http://snarkmarket.com/?p=5409#comment-9664</guid>
		<description>Where is a quote made by Adobe:

&quot;It looks like Apple is continuing to impose restrictions on their devices that limit both content publishers and consumers. Unlike many other ebook readers using the ePub file format, consumers will not be able to access ePub content with Apple&#039;s DRM technology on devices made by other manufacturers.&quot;</description>
		<content:encoded><![CDATA[<p>Where is a quote made by Adobe:</p>
<p>“It looks like Apple is continuing to impose restrictions on their devices that limit both content publishers and consumers. Unlike many other ebook readers using the ePub file format, consumers will not be able to access ePub content with Apple’s DRM technology on devices made by other manufacturers.”</p>
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		<title>By: Alex</title>
		<link>http://snarkmarket.com/2010/5409/comment-page-1#comment-9663</link>
		<dc:creator>Alex</dc:creator>
		<pubDate>Tue, 23 Mar 2010 13:52:07 +0000</pubDate>
		<guid isPermaLink="false">http://snarkmarket.com/?p=5409#comment-9663</guid>
		<description>Personally I wouldn&#039;t get an iPad, for one simple reason. I prefer Amazon&#039;s Whispersync technology. Don&#039;t get me wrong, I believe the iPad has some great qualities, however as a college student, i would like to have my books follow me wherever I go, though any device I want. Keep in mind i am not talking about the hardware, iPad is far supiorior in many aspects, I am speaking to Apples business model.  Apple would never let you pull your books on another device without going through hurdles, especially if it was a competitor e-Reader.  They took a similar approach to music when i iPod was first released, and being able to make a audio CD was a major pain. There is one major difference between music and books however. cost.  I can&#039;t see myself spending hundreds of dollars a semester on books that I can&#039;t have full access to the actual file. If the book is locked into the system, and I decide I want to use an Android device next year, then my books will most likely be unattainable. I lose my annotations, highlight....everything. That is just not possible for me. Seems like a sneaky way of locking in iPad user. Just a thought.</description>
		<content:encoded><![CDATA[<p>Personally I wouldn’t get an iPad, for one simple reason. I prefer Amazon’s Whispersync technology. Don’t get me wrong, I believe the iPad has some great qualities, however as a college student, i would like to have my books follow me wherever I go, though any device I want. Keep in mind i am not talking about the hardware, iPad is far supiorior in many aspects, I am speaking to Apples business model.  Apple would never let you pull your books on another device without going through hurdles, especially if it was a competitor e-Reader.  They took a similar approach to music when i iPod was first released, and being able to make a audio CD was a major pain. There is one major difference between music and books however. cost.  I can’t see myself spending hundreds of dollars a semester on books that I can’t have full access to the actual file. If the book is locked into the system, and I decide I want to use an Android device next year, then my books will most likely be unattainable. I lose my annotations, highlight.…everything. That is just not possible for me. Seems like a sneaky way of locking in iPad user. Just a thought.</p>
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		<title>By: Charlie</title>
		<link>http://snarkmarket.com/2010/5409/comment-page-1#comment-9661</link>
		<dc:creator>Charlie</dc:creator>
		<pubDate>Tue, 23 Mar 2010 12:56:13 +0000</pubDate>
		<guid isPermaLink="false">http://snarkmarket.com/?p=5409#comment-9661</guid>
		<description>Tim, 
Great post.  I have to agree that new technology is often adopted by the masses for a purpose never intended by its developers (think about the pervasiveness of texting in the less-developed world).  We will likely see a very large group of &quot;casual&quot; readers turning to the iPad - especially for their more casual media - i.e. magazines that are more fun in color and much cheaper online. 
It will be interesting to see how the iPad sales break down by model.</description>
		<content:encoded><![CDATA[<p>Tim,<br />
Great post.  I have to agree that new technology is often adopted by the masses for a purpose never intended by its developers (think about the pervasiveness of texting in the less-developed world).  We will likely see a very large group of “casual” readers turning to the iPad — especially for their more casual media — i.e. magazines that are more fun in color and much cheaper online.<br />
It will be interesting to see how the iPad sales break down by model.</p>
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		<title>By: Rob</title>
		<link>http://snarkmarket.com/2010/5409/comment-page-1#comment-9653</link>
		<dc:creator>Rob</dc:creator>
		<pubDate>Mon, 22 Mar 2010 19:19:09 +0000</pubDate>
		<guid isPermaLink="false">http://snarkmarket.com/?p=5409#comment-9653</guid>
		<description>Let&#039;s not forget in this discussion where Apple carved out it&#039;s early dominance when Jobs was the CEO the first time around, notably in the field of education. Now, instead of just elementary/high schools, Apple is going after the college students. iPad and ebook portability make a great &quot;fit&quot; literally in place of all those textbooks (some publishers are already ahead on this game).  And who can forget those brightly coloered eMacs when Jobs first returned? Who were those cool devices targeted to? In these downtimes, with the Y-gen&#039;s hit so hard, don&#039;t expect them to be purchasing notebooks/laptops in huge numbers.</description>
		<content:encoded><![CDATA[<p>Let’s not forget in this discussion where Apple carved out it’s early dominance when Jobs was the CEO the first time around, notably in the field of education. Now, instead of just elementary/high schools, Apple is going after the college students. iPad and ebook portability make a great “fit” literally in place of all those textbooks (some publishers are already ahead on this game).  And who can forget those brightly coloered eMacs when Jobs first returned? Who were those cool devices targeted to? In these downtimes, with the Y-gen’s hit so hard, don’t expect them to be purchasing notebooks/laptops in huge numbers.</p>
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		<title>By: Tim Carmody</title>
		<link>http://snarkmarket.com/2010/5409/comment-page-1#comment-9636</link>
		<dc:creator>Tim Carmody</dc:creator>
		<pubDate>Mon, 22 Mar 2010 05:29:23 +0000</pubDate>
		<guid isPermaLink="false">http://snarkmarket.com/?p=5409#comment-9636</guid>
		<description>No, I totally agree -- and I wasn&#039;t trying to make an argument in favor of totally raw .txt files, or even what the Kindle puts out. Trust me; I&#039;ve made this argument so many times now, sometimes I forget to plop down a big asterisk to say &quot;I don&#039;t mean ....&quot;

I&#039;m really more arguing against the very heavily hypermedia visions some people have of e-books, e-magazines, etc., where the books look more like resource-intensive flash apps than what we&#039;d recognize as books. And I&#039;m not even arguing against them from an aesthetic point of view. I think multimedia and web-connected approaches to reading are very cool. I&#039;m saying that, from a practical point of view, something more like a DOC or PDF or EPUB, by virtue of being smaller, sufficiently flexible, and (in the case of DOC and PDF) totally entrenched, have a better short-term future than some of the more exotic visions people are trying to put together. 

And I&#039;d say the big things driving this are 1) hard-drive size 2) ubiquity of fast and reliable web access 3) what readers expect docs to look like and 4) what readers already have on their machines. As those four things change, then the kinds of documents they&#039;ll gravitate towards on their reading machines will change.</description>
		<content:encoded><![CDATA[<p>No, I totally agree — and I wasn’t trying to make an argument in favor of totally raw .txt files, or even what the Kindle puts out. Trust me; I’ve made this argument so many times now, sometimes I forget to plop down a big asterisk to say “I don’t mean .…”</p>
<p>I’m really more arguing against the very heavily hypermedia visions some people have of e-books, e-magazines, etc., where the books look more like resource-intensive flash apps than what we’d recognize as books. And I’m not even arguing against them from an aesthetic point of view. I think multimedia and web-connected approaches to reading are very cool. I’m saying that, from a practical point of view, something more like a DOC or PDF or EPUB, by virtue of being smaller, sufficiently flexible, and (in the case of DOC and PDF) totally entrenched, have a better short-term future than some of the more exotic visions people are trying to put together. </p>
<p>And I’d say the big things driving this are 1) hard-drive size 2) ubiquity of fast and reliable web access 3) what readers expect docs to look like and 4) what readers already have on their machines. As those four things change, then the kinds of documents they’ll gravitate towards on their reading machines will change.</p>
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		<title>By: Tim Carmody</title>
		<link>http://snarkmarket.com/2010/5409/comment-page-1#comment-9635</link>
		<dc:creator>Tim Carmody</dc:creator>
		<pubDate>Mon, 22 Mar 2010 05:21:24 +0000</pubDate>
		<guid isPermaLink="false">http://snarkmarket.com/?p=5409#comment-9635</guid>
		<description>Yeah, I totally screwed up the 8GB/16GB thing. I&#039;ve been meaning to get back and replace it. I don&#039;t know what I was thinking, except maybe of the old iPhone 3G specs. 

The overall point remains -- it&#039;s not a ton of memory. Not enough for a big music library. Even less for movies. And applications for the iPad are likely to be more robust (i.e. bigger) than those for the iPhone. 

You can sync and shuffle out other kinds of media if you want. Or you can say, &quot;hey, most of what I read and watch will be on the web or stored in the cloud anyways.&quot; But the fact remains that this thing is suited to store libraries of apps, photos, and text-based documents, and only a handful of everything else.</description>
		<content:encoded><![CDATA[<p>Yeah, I totally screwed up the 8GB/16GB thing. I’ve been meaning to get back and replace it. I don’t know what I was thinking, except maybe of the old iPhone 3G specs. </p>
<p>The overall point remains — it’s not a ton of memory. Not enough for a big music library. Even less for movies. And applications for the iPad are likely to be more robust (i.e. bigger) than those for the iPhone. </p>
<p>You can sync and shuffle out other kinds of media if you want. Or you can say, “hey, most of what I read and watch will be on the web or stored in the cloud anyways.” But the fact remains that this thing is suited to store libraries of apps, photos, and text-based documents, and only a handful of everything else.</p>
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		<title>By: Good old books, the iPad, and storytelling &#171; Kindle Review &#8211; Kindle 2 Review, Books</title>
		<link>http://snarkmarket.com/2010/5409/comment-page-1#comment-9633</link>
		<dc:creator>Good old books, the iPad, and storytelling &#171; Kindle Review &#8211; Kindle 2 Review, Books</dc:creator>
		<pubDate>Mon, 22 Mar 2010 03:59:22 +0000</pubDate>
		<guid isPermaLink="false">http://snarkmarket.com/?p=5409#comment-9633</guid>
		<description>[...] Posted on March 21, 2010 by switch11   Tim Carmody at SnarkMarket has a good post on why he thinks books on the iPad might work. He thinks that most people will buy the WiFi model of the iPad and since they won&#8217;t have the [...]</description>
		<content:encoded><![CDATA[<p>[…] Posted on March 21, 2010 by switch11   Tim Carmody at SnarkMarket has a good post on why he thinks books on the iPad might work. He thinks that most people will buy the WiFi model of the iPad and since they won’t have the […]</p>
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