The idea is that at the beginning of the exhibition there is literally nothing on the wall. With your collaboration, and with a lot of help from students and volunteers from around the Bay Area, The Gift will be produced over time. We’ll use the photo studio to take portrait pictures of museum-goers which will then be printed, framed, exhibited, and stored all on the same floor, all on view.
…on closing day, we’ll have a big communal event (a.k.a “a party!”), and the artist will hand out a picture to everyone who contributed theirs to the project. In other words, if you have given your portrait, you will then also own a part of the collection. You don’t get your own photo, however; you get a picture of a stranger, and the condition of receiving a portrait is that it then gets exhibited elsewhere (BART station/your living room/your tropical vacation?).
So glad I (somewhat randomly) signed up for an SFMOMA membership a few months ago. See you at the opening!